I’m a creative content strategist and instructional designer with 15+ years in design, writing, and digital communications. I help mission-driven organizations tell better stories.

Recent logo design for Onward Light and The Doors Project.

The Public Media Institute hired me to transform their beautiful design into a fully functional website.

I collaborated with leading researchers in Critical Incident Technique to visualize their intricate concepts as clear process diagrams.

Diagram copyright Harriet L. Schwartz and Elizabeth L. Holloway.

“Adam is my go-to artist/designer for theory and process visualization. He has a gift for taking complex ideas and developing visuals that are inviting and accessible to readers from a range of backgrounds, while retaining the intricacy of the theory or process. As a collaborator, Adam engages thoughtfully to understand the intended content and the audience/publication needs and is a pleasure to work with throughout the process.”

– Harriet Schwartz, PhD